Dario Antonioni-1. ORANGE22: A Designer Turns Pro. Episode #70

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Dario Antonioni-1. ORANGE22: A Designer Turns Pro. Episode #70

Dario Antonioni left a lucrative job at one of the largest architecture firms in the world & started Orange22 without really knowing the royalty & product design business model. Good thing he had talent, skills & desire – Now his clients include Ducati, Starbucks, DKNY, Aveda & his firm has been featured in GQ, Domino, Bazaar, Dwell, etc. iV interviews Dario to learn how & why he did it and a bit royalties & licensing.

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