Peter Shankman-2. HARO: The Secret Behind HARO. Episode #149
Posted on: June 23, 2009
Posted in: Video

The founder of Help A Reporter Out, Peter Shankman, started HARO on the side while running his own PR firm and spending years building trust. Peter shares with iV how much money he started with, how big it’s grown since launch (200,000+ distribution) & how he makes money. He also shares ‘who’ really is behind HARO & how Kittens are really core to his revenue model :-).